A clearer view of the systems behind digital performance.
Lighthouse Signal is our review framework. Each Signal looks at a different system underneath your marketing - explaining what's working, what needs attention, and where the opportunities are. Run a Signal in a few minutes and walk away with a structured, readable report.
Each Signal can be run on its own. Together, they form the structural review we recommend at the start of any major digital engagement.
Tracking, Analytics, Attribution & Consent
A review of your analytics, consent and conversion measurement setup - the foundation every paid media decision rests on. GA4, GTM, Consent Mode v2 and server-side, scored against what good actually looks like.
View Signal MeasurementProduct Feeds & Merchant Readiness
A review of your product feed quality and platform readiness, scored against the spec Google and Meta actually optimise from - titles, GTIN coverage, item attributes, feed completeness, enrichment opportunities.
View Signal FeedAI Search & Discoverability
A review of your visibility across AI search and large-language-model environments - entity strength, citation opportunities and the technical readiness underpinning both.
Coming soonWebsite Performance & Conversion Experience
A review of the experience users encounter across your website - technical performance, conversion friction and content clarity, with an opinionated read on where to start.
Coming soonEvery Signal is scored on the same four dimensions. A tracking review and a feed review land in the same shape - readable, comparable, and ready to act on.
Is every part of the system in place and being measured?
Is each part configured correctly against the current spec?
Is the data, structure or experience strong enough to act on?
Is the system ready to drive performance from here?
We'll run the right Signals for your setup and walk you through the findings, the priorities, and what we'd do first.